@ Openbox.ioDigital Strategies and Web3 Fundraising Empowering Social Impact
2022-2023
Deliverables:
Product Demo Video
SEO Action Plan
SEO Action Plan
SEO Action Plan
SEO Action Plan
SEO Action Plan
Hope for Ukraine Campaign
Hope for Ukraine Campaign
Hope for Ukraine Campaign
Hope for Ukraine Campaign
Data Visualization (Pitch-deck)
Data Visualization(White Paper)
Brainstorm Sessions Visual Notes
Social Media Calendar
Project Details and Process
Project Details and Process
Marketing Strategies
At Openbox.io, I led our multi-channel marketing strategy. The process started by creating detailed user personas and mapping the user journey to deeply understand our audience's interests, needs, and decision-making process.
I facilitated regular brainstorming sessions with the team, visually organizing ideas.
From these sessions, I developed weekly and monthly content calendars to ensure a consistent flow of tailored, engaging content.
Social Media Management
I managed Openbox's Discord Channel & Official Twitter Account, crafting engaging tweets aligned with brand identity and messaging. By leveraging Twitter Analytics, I was able to gather insights and guide decision-making. I also urged the team to adopt and utilize Sprout Social to schedule tweets and other social media posts for optimal audience engagement.
Visual Communication and Design
Coordinated the development and implementation of compelling design assets for pitch presentations, whitepaper, websites, and reports
Created and executed design and editing work for the Openbox NFT marketplace pitch deck and white paper
White Paper
Pitch Deck
Product Demo
Community Building and Innovative Resource Mobilization with Web3
As a leader and voice for social impact at Openbox.io, I led the innovative "Hope for Ukraine" fundraising campaign to support children and women affected by the humanitarian crisis in Ukraine. We raised crucial funds and awareness by mobilizing our community of artists and project owners to list their tokens on our platform, with most of the proceeds going to those affected.
I organized engaging webinars and Ask Me Anything (AMA) sessions to further involve our community, fostering meaningful discussions and increasing engagement. By seamlessly blending web3 technology with humanitarian action, we set a new standard for how businesses can effect positive change in the world.
SEO Strategy: 4-Step Action Plan to Boost Organic Growth
I developed a 4-Step SEO Action Plan for Openbox.io, focusing on keyword optimization, on-page enhancements, content marketing, link building, and performance tracking.
By executing this multi-faceted plan, we significantly improved organic search visibility, keyword rankings, and website traffic, contributing to the platform's growth and success in the competitive Web3 space.
